Yogi Pierogi

Yogi Pierogi is a food truck concept originated by Eva Smith, a recent culinary school graduate. Eva hopes that her unique and memorable pierogi recipes will help her customers achieve enlightenment and joy through their eating experience. While her dream is not yet a reality, I had a lot of fun creating these graphics for her.

While working on this project, I drew inspiration from the word “yogi” as well as Eva's personality. Like her, the aesthetic of this brand is fun, bright, bold, and a little quirky.